Lego’s leaves, trees and bushes are going appropriately green after the Danish toymaker stated they would be made with plastic sourced from sugarcane.
The pieces will be consisted of in Lego’s box sets from this year onwards.
The relocation becomes part of the Danish business’s promise to utilize sustainable products in its items and product packaging by 2030.
The toys will be made with a polyethylene produced with ethanol made from sugarcane.
The polyethylene pieces will comprise simply 1% to 2% of the overall quantity of plastic aspects produced by Lego.
However, Tim Brooks, the company’s vice-president of ecological obligation, stated: “This is a fantastic initial step in our enthusiastic dedication of making all Lego bricks utilizing sustainable products.”
He stated that moms and dads and kids would not discover a distinction in the brand-new pieces due to the fact that “plant-based polyethylene has the exact same residential or commercial properties as standard polyethylene”.
Lego stated the sugarcane was “sourced sustainably”, including that the components made with the brand-new plastic had actually been evaluated to guarantee they fulfilled the business’s “high requirements for quality and security”.
Lego pieces are made from acrylonitrile butadiene styrene, which is based upon petroleum.
In 2015, the toy maker stated it was establishing a centre to establish brand-new sustainable basic materials for its bricks and product packaging.